Day 16 - Entrepreneurship Barriers

Each market has barriers to entry - those conditions that a new business must meet to break in at the bottom. For example, Tesla is struggling to clear the high entry barriers to the American automotive sector - manufacturing facilities, logistics supply chains, dealerships spread across the country, financing capacity, etc. So, too, with every market: there are barriers to entry. Figure out what they are for artisanal soap and rank them so you can see which barriers are most likely to prevent your success. Then develop solutions or responses for each barrier so that prospective investors can feel confident that you will be able to overcome them and achieve success.